Newzulu Platform

How to master user-generated content at scale

1. GATHER
Gather more content from multiple sources, more devices, more formats, and more people.
  • Easy uploading for your audience via websites, mobile apps, webcam, email, Instagram, FTP /  RSS and API
  • Multi-format uploading of live video, video, photos, and text boosts content acquisition and audience satisfaction
  • Find and capture valuable content from the social web
  • Do more with your budget by acquiring content more efficiently
2. CURATE
Use our backend and its smart-filtering tools to manage social content at scale.
  • Easily moderate content to ensure your audience is engaged with intelligent and relevant content
  • Group, channel and tag content in meaningful collections
  • See your audience on a map and send geographic push notifications to send your users to specific pages in your mobile application
  • Smart content filters for optimal sort and search functionality
  • Instant scalability to manage large traffic loads
  • Enterprise-level support for managing content across brands, territories, and programs
3. PUBLISH
Broadcast your content on multiple channels with ease and flexibility.
  • Publish to your CMS, broadcasting system, or other applications to make the most of your content
  • Simple and broad integration with third-party systems via FTP, API, RSS, CDN, video platforms, etc.
  • Mobile and Desktop support lets you reach your audience on multiple devices
  • Choose from extensive templates for quick starts, or unparalleled flexibility for unlimited integration
  • Browse content by most popular, most viewed, or search for content
4. ENGAGE
Engage your audience with social activities that increase page views and time spent on site. Measure ROI with our reporting tools.
  • Keep your audience engaged by browsing rich media content
  • Multiple social activities include: Uploading, Sharing, Voting, Commenting, Viewing and more.
  • Boost content consumption by offering more of what your audience wants: videos and photos
  • Increase Facebook likes and Twitter followers using integrated contests and sweepstakes
  • Measure ROI with custom reports on e.g. views, engagement (shares, votes, comments), time on site and more.

Platform features at a glance

Media Management

Handle thousands of files quickly

Gather and manage media files regardless of format or type (photo, video, audio, or text). Whether you use Newzulu Platform for a single contest or to manage assets across multiple brands and geographies, you can handle thousands of media files effortlessly. Content can be moderated , channeled and grouped into collections for display anywhere. Smart content filters also allow media to be sorted and filtered based on several parameters such as most recent, most comments, most popular, most votes, and more.

Social Hub

Boost content by acquiring media from YouTube, Instagram, Facebook and Twitter.

Newzulu Platform can source, gather and aggregate content from Instagram, Youtube and Twitter #hashtags and Facebook Pages. This acquired content can then be organized, integrated, and published alongside media acquired using other methods. Using Social Hub, you can find and capture content quickly and affordably.

Community

Create and manage vibrant communities across multiple platforms.

In building a sustainable community around your brand, you need the capacity to manage users and communities across platforms without duplicating effort. Using Newzulu’s Community application, you can build and manage vibrant online communities and integrate pertinent user data with pre-existing databases (e.g. CRM). This allows you to understand your users holistically, target communications, and leverage the influence of your most active members. The members module provides incredible insight into who is engaging, sharing, commenting, networking, and connecting, so you can tailor your message and build stronger connections with your audience.

Applications

Launch social initiatives with complete flexibility and control.

Newzulu Platform offers a library of white-label applications, including Contests, Community, and mobile apps. Each application can be customized using our template engine with complete versatility and design control. Since all Platform applications leverage a common library of assets, you can extend and grow your programs quickly and seamlessly.

Widgets

Accept and publish content within minutes

Widgets are embeddable applications that you can plug into any page to start gathering and publishing content within minutes, without the need for designers or developers. Popular widgets include uploaders and galleries that include interactive elements such as voting, liking, sharing on Facebook, or in slideshows. They are a great way to quickly acquire content and drive referral traffic back to your brand.

APIs

Unleash the full power of Newzulu Platform functionality

For ultimate control and flexibility, Newzulu Platform offers APIs (Application Programming Interfaces). These APIs allow your development team to implement any vision by calling in platform functionality without using pre-built structures like applications or widgets. Extensive support documentation makes setting up and managing the API easy.

Reports

Learn from your audience with media and user analytics.

Track and measure program results and social impact. Time-saving filters allow you to create segmented reports for targeted insights and specific measurements. Export any report as a spreadsheet document.

Settings

Control system settings in one spot.

Manage your third-party systems including storage, CDN, FTP, Push-to-Broadcast, and transcoding profiles all from one easy-to-use interface.

Notification Center

Engage your audience, no matter where they are.

Within minutes you can send a mobile push notification to your user base, targeting a specific geographic location or other user grouping. You can send members on a timely “assignment” or simply inform them of new content and breaking news. When your members receive the notification they can connect directly to your communication, allowing for instant action and an engaged audience.

Browse Use Cases


Newzulu Platform

Use Cases


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The Weather Network

Cottage Life

ITV

Wall Street Journal

Hearst WAPT

Lincoln Financial Group

CTV My News

JC Penney

Under Armour

Start making meaningful connections through content that matters